Leadership Team Profiles

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CHRIS HURN

– CHAIRMAN & CHIEF EXECUTIVE OFFICER

Chris Hurn is currently President, CEO, Cofounder and Board member of  Mercantile Commercial Capital (MCC). His company was recently added to the 2007 Inc. 500 list of the fastest growing companies in America, number 245 with 951% growth over the past 3 years. To date, MCC has closed commercial loans in 33 states for over $365 million in total project costs – one business owner at a time and has been voted “Best Place to Work” by the Orlando Business Journal for 3 years running. Chris is well-known for his innovative marketing achievements and continues to coach and consult with various business owners and entrepreneurs.

 

A few other business achievements Chris has received:

• Reader’s Choice Award for “Most Respected Executive in Central Florida” and “Best Small Company in Central Florida.”

• “SBA Marketing Guru of the Year.”

• NADCO’s Banker of the Year.

• SBA Financial Services Champion.

• Top Twenty Most Influential People in Small Business lending.

• Hallmark Award for Top Producer in Mortgage Lending.

• “Top Male, 40 Under 40″ in Orlando.

• One of the “100 Most Influential People” in Orlando.

Throughout his career, Chris has been in various leadership positions, including his background as business consultant and financier with GE Capital and as CFO for the NAI RealVest group of companies. Chris’ educational achievements are equally impressive. He graduated from Loyola University Chicago with two magna cum laude Bachelor Degrees; earned a Master’s Degree from the University of Pennsylvania’s Fels Center (formerly at the Wharton School of Business); and only spent one year at Georgetown University Law Center before wising-up about becoming an attorney. Chris is a frequent national speaker to both large and small groups, a regular business plan competition judge and a writer and commentator who has appeared in the
Wall Street Journal, Businessweek, Inc. Magazine, Forbes, LA Times, the Sacramento Bee, Orlando Sentinel, Scotsman Guide and many other regional and nationally-recognized trade publications, as well as in five business books to date. He maintains a busy civic calendar as a Board member with the Orlando Regional Chamber of Commerce’s Small Business Board and the Florida Hospital Foundation Board, as well his involvement with many other esteemed community organizations. Chris is married to his wife
of 12 years, Shannon, and has two children, Julianna and Reilly.

 

TONY ZARA

– PRESIDENT/CHIEF FINANCIAL OFFICER

Tony Zara is Executive Vice President of Mercantile Commercial Capital (MCC) where he manages the financial underwriting and business development functions of the company. His expertise in sales and finance has enabled he, and his team, to grow MCC’s loan production to over $100 million a year in a very short period of time. As Executive Vice President of MCC, Tony has also played an intricate role in developing and implementing the company’s ACE Correspondent Program that was rolled out during 2006. The Program has offered a partnership opportunity to mortgage brokers throughout the United States who wanted to not only share in the enormous income opportunities MCC has identified, but also realize the marketing power that the team at MCC has deployed so effectively in the past. Tony has been a key player in this MCC area development strategy with its correspondents and has been involved with the sale of over 35 territories in just 18 months.

Prior to joining MCC, Tony worked as a Business Analyst for American Express in London, England. While in London, he worked within Global Network Services and was responsible for the successful implementation of American Express Blue™ smart chip technology throughout Europe, Asia, and the Middle East. His day to day responsibilities included international government relations, business development, strategic planning, and financial analysis.

Tony is an active member in several national organizations such as the Association of Corporate Growth (ACG), Wharton Alumnae Association, the Orlando Regional Chamber of Commerce, the National Association of Development Companies (NADCO), and the National Association of Industrial and Office Properties (NAIOP). Tony earned a Bachelor’s of Science degree in Economics from the University of Pennsylvania’s Wharton School of Business. While there, he also played quarterback for the Quaker’s football team, which recorded 33 wins, only 7 losses, and 2 Ivy League Championships during his tenure. Tony is an avid sports fan and enjoys playing golf in his spare time. He and his wife Catherine live in Longwood, FL with their five year old son, Zachary.

 

NICK NANTON

– CHIEF MARKETING OFFICER

Nick Nanton, Esq. has been named “Best of the Bar” and has been referred to as “One of Orlando’s Top 10 Young and Powerful,” but prior to becoming an Attorney, Nick spent more than a decade immersing himself in the entertainment industry, as an award winning songwriter and television producer, and surrounding himself with celebrities. He has worked on projects and negotiated deals, from large scale events to reality television shows, involving celebrities from many genres including: President George H.W. Bush, Comedian Bill Cosby, Coach Don Shula (The Miami Dolphins), Bobby Knight (Legendary College Basketball Coach), Roy Firestone (Emmy Award–Winning Host of ESPN’s “Up Close” and “Up Close Prime Time”), Stan Lynch (Rock ‘n Roll Hall of Famer, Multi-Platinum Recording Artist, #1 Hit Songwriter and Drummer for Tom Petty and the Heartbreakers), and many, many more. Nick has taken his years of experience with Celebrities and has “Cracked the Celebrity Code” and now teaches business owners to become celebrities in their business niche to lock out their competition.

An energetic speaker and author of the books, Celebrity Branding You™, and the Dicks & Nanton Business Law Library as well as the educational courses “7 Secrets to Making Real Money With Your Music” (co-authored with Bob Baker, author of the Guerilla Music Guide to Music & Marketing), Celebrity Franchising You, and Blueprint to Millions, Nick is known as a taste-maker and has been featured in The New York Times, Entrepreneur®’s Start Up Magazine, The Chicago Tribune, The Chicago Sun Times, The Arizona Republic, The Dallas Morning News and many other national publications on subjects ranging from branding, marketing and law
to “American Idol”.

Nick is a Managing Director at the Law Firm of Dicks & Nanton P.A., is a member of the Florida Bar and holds a JD from the University of Florida Levin College of Law, as well as a BSBA in Finance from the University of Florida’s prestigious Warrington College of Business. Prior to founding Dicks & Nanton P.A., Nick served as CEO of Cinemark Music Group LLC a subsidiary of Cinemark USA, Inc., one of the largest motion picture exhibitors in North America with 3,288 screens in 33 States and Internationally, as well as CEO of Loud Entertainment LLC and Director of Business Development and Assistant Corporate Counsel for PremiereTrade LLC.Nick is a currently a member of The National Academy of Recording Arts & Sciences (also known as NARAS, Home to The GRAMMYs) and casts a vote on the annual GRAMMY® Awards, is the past Chairman of the Orange County Bar Association’s Entertainment Law Committee, serves on the Executive Council of the Entertainment, Arts and Sports Law Section of the Florida Bar, the Board of the Florida Hospital Foundation and is a member of Florida Blue Key – “Florida’s Oldest and Most Prestigious Leadership Honorary.” Nick spends his spare time rooting for the Florida Gators with his wife, Kristina, and their two sons, Brock and Bowen.

 

J.W. DICKS

 - CORPORATE COUNSEL

JW Dicks, Esq. is an attorney, best-selling author, entrepreneur and business strategist. He has spent his entire 35-year career building successful businesses for himself and his clients bringing his golden touch to the marketing and sales of over $500 million of products and services. His professional versatility affords him a unique insight into the opportunities available for today’s business owners along with the knowledge of how to structure and position a business to take advantage of them.

He is the senior partner of Dicks & Nanton P.A.: The Business Growth Lawyers™, representing clients in the growth of their business using franchises, area exclusive licensing, coaching, idea licensing, info-marketing, joint ventures, syndications and explosion marketing to accomplish their goals. Jack has worked with a diverse set of clients ranging from an Inc. 500 fastest growing company with sales over $250 million, to public companies, and down to a small start up that made fishing lures. He loves the challenge and excitement of them all.

In addition to coaching and consulting with clients nationwide, Jack is also a successful entrepreneur. He has built his own businesses, with annual sales over $35 Million, developed real estate in excess of $200 Million and both created and sold intellectual property rights for as much as $1.8 Million.

Jack has led national conferences and conventions and has spoken to over 150,000 business leaders on venture capital formation, syndication, investing, and business growth strategies. He is the best-selling author of numerous legal and financial books including: the 50 Volume set, How to Start a Corporation and Operate in Any State; Moonlight Investing; The Florida Investor; Mutual Fund Investing Strategies; The Small Business Legal Kit; The 100 Best Investments For Your Retirement; Financial CPR; Operation Financial Freedom; and How to Buy and Sell Real Estate.

In addition to his Juris Doctorate degree, Jack holds securities licenses, 22, 7, 65, and 24. He is also a registered securities principal, registered investment advisor, and real estate broker. Although technically proficient in several professions, his clients consider his greatest attributes to be his innate creativity, visionary focus and ability to design and implement multi-layered profit centers for companies and individuals seeking long-term financial growth and protection.

Jack is a graduate of the University of Florida and George Mason College of Law. He is a member of the American Bar Association, NASD, National Association of Realtors, the Florida Bar and the Virginia Bar. Jack’s business address is Orlando and his play address is at his beach house where he spends as much time as he can with his wife, Linda, of 32 years, two daughters, two son-in-laws, and two Yorkies. His major hobby is fishing although the fish are rumored to be safe.

 

DAN KENNEDY

- CHIEF STRATEGY ADVISOR

DAN S. KENNEDY, author of the No B.S. Guide to Marketing to the Affluent and 12 other best-selling business books, is a multi-millionaire serial entrepreneur, investor, and  sought-after  strategic advisor and consultant with a 30-year track record of leadership in the field of Direct Marketing. His corporate clients have included Weight-Watchers International, Amway Corporation, and Guthy-Renker Corporation (famous for its TV-infomercial-created brands such as Pro-Activ and Victoria Principal cosmetics) although he prefers working with smaller, entrepreneurial companies.

Through his popular newsletters, books, speaking, business coaching and networks of advisors in over 100 niche industries, Dan directly influences over one million business owners annually. He appeared for nine consecutive years on THE #1 seminar tour in America (Peter Lowe’s SUCCESS Seminars)typically addressing audiences of 10,000 to 30,000 and sharing the platform with Former U.S. Presidents Regan, Ford and Bush, Generals Colin Powell and Norman Schwarzkopf, world leaders like Margaret Thatcher and Mikhail Gorbachev, and business leaders like Donald Trump, Debbi Fields, Zig Ziglar, Jim Rohn, Brian Tracy, Tony Robbins, Tom Hopkins, and Mark Victor Hansen. He was one of only three featured speakers all nine years.

Dan is an investor in and advisor to KENNEDY’S ALL-AMERICAN BARBER CLUB™. He lives with his second and third wife (same woman) and a small dog in Ohio and Virginia. His office that he never visits is in Phoenix, Arizona.  For more information about Dan, visit www.NoBSBooks.com or fax him at (602) 269-3113. His books are available at bookstores such as Barnes&Noble, Borders, and at amazon.com or BN.com

The information in this literature is not intended as substitute for that in the Franchise Disclosure Document. Only the information in the FDD may be relied on in the evaluation and purchase of this franchise.

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